Why Anger And Fear could Stifle Communication

The self-protective reaction of fear keeps the other from expressing himself freely, and thus another block is added to the wall.

Fear may be the first emotional problem ever to face in the family and it may even afflict more people than the second; but it is not the family’s number one enemy. That dishonour is reserved for anger, which sometimes takes the form of hostility and wrath. More wives have been battered, children abused and […]

via Anger And Fear… Stifle Communication — When I’ m With You… Whitney Ibe Blog!

Importance of political tolerance

Political tolerance is the willingness to extend basic rights and civil liberties to persons and groups whose viewpoints differ from one’s own. It is a central tenet of a liberal democracy. The individual rights and freedoms that Kenyan citizens value encourage a wide array of ideas and beliefs, some of which may offend segments of the population. The expression of those beliefs is protected by another core democratic principle, that of majority rule with respect for the rights of individuals or groups in the minority. Without safeguards for the free expression of divergent opinions, we risk a tyranny of the majority. In a free and open society, public deliberation exposes “bad” ideas instead of suppressing them.

https://www.ericdigests.org/2002-2/tolerance.htm

Lester Nafwa

Communication Consultant

Why Refugee Stories Need to Be Understood as War Stories’ — Longreads

Pulitzer Prize winner Viet Thanh Nguyen on understanding why refugees have come to the U.S.

I mean, obviously we’re successful and we’re successful partially because of the opportunities that America has offered. But, again, it’s only possible because of a war that the United States waged in Vietnam. And there are so many Asian immigrants and refugees who have come from countries like the Philippines, Korea, Laos, Cambodia who are here in the United States because of wars that the U.S. waged overseas. And the difficulty for Americans and for these refugees and immigrants is to think about both of these kinds of things at the same time – economic opportunity domestically in the United States for some Asian immigrants and refugees, not all of them – that are made possible because of foreign wars that the United States have waged abroad.

And the way that I think about it is that I have to insist all the time that I am not an immigrant and that I – the story that I’m telling in my novel is not an immigrant story. I’m a refugee and the story I’m telling is a war story because one of the ways that the United States tries to contain the meaning of these histories is to think that all of these Asians are here because they’re immigrants, and that their story begins once they get to the United States. But again, my understanding is that many of these Asians are here because of the consequences of wars. And many immigrant stories and refugee stories need to be understood as war stories.

via ‘Many Immigrant Stories and Refugee Stories Need to Be Understood as War Stories’ — Longreads

 

The Cutting Tradition: Heather Hastie on FGM — Why Evolution Is True

Reader Heather Hastie continues her investigations into female genital mutilation (FGM) with a 47-minute movie on the practice, narrated by Meryl Streep, posted on her website. I urge you to watch it, though bits are not pleasant to watch, like the slicing off of a clitoris with a non-sterile razor blade. This is often done […]

via The Cutting Tradition: Heather Hastie on FGM — Why Evolution Is True

The gap between PR & Marketing

Despite the confusion, there are important differences between marketing and public relations. Below is a helpful albeit non-exhaustive list.

Focus. At base, marketing focuses on products and services while public relations focuses on relationships. (This is how I explain the concepts to my undergraduate students.)

Function. Both marketing and PR are management functions. The two serve different purposes, however. Marketing is a line function that directly contributes to an organization’s bottom line. Public relations is a staff function that indirectly supports an organization’s goals and objectives.

Target. Marketing’s target is the customer. Marketers strive to meet customer demands in order to move goods and services from producer to consumer. PR targets a range of publics and goals that collectively support an organization’s objectives. Examples of these publics (or stakeholders) include customers, the media, employees, suppliers, the community, investors, political leaders, financial and trade analysts, and more.

Carryover benefits. Public relations contributes to organizational success by building and maintaining a positive social, business and political environment. Studies show a customer’s favorable perception – shaped by positive, well-placed news coverage (likely generated by PR) – benefits and “lifts” an organization’s marketing and price promotion strategy. Interestingly, such carryover benefits are not reciprocated by the other marketing functions (Mark Weiner, “Unleashing the Power of PR”, (2006), p. 8).
Paid, earned and owned media.
Paid media – This marketing mainstay includes print, radio and television advertising. Paid media plays a major role in the marketer’s campaign strategy and consumes the bulk of most marketing budgets. An extreme example is Super Bowl advertisements. According to Alex Konrad’s February 2013 article in Forbes, last year’s Super Bowl generated a record $4 million, on average, for the 30-second ad spot.
Owned media – Examples include websites, blogs, Facebook and Twitter profiles. It hasn’t been established which function – marketing or PR – holds the key to social media’s kingdom.
Earned media – Earned or “free” media is part of the PR professional’s playbook. Earned media is published through third parties such as bloggers, journalists and other influencers. It also includes word-of-mouth transmission via social media. Earned media is perceived as more credible than paid media because of third party-endorsements. On the downside, free media is “uncontrolled,” meaning an organization cannot affect a story’s slant. Still, free media offers a cost-effective way to win customers, as illustrated by an AT&T marketing-mix study detailed in Weiner’s book. According to the author, the analysis revealed that PR’s cost-per-customer-won was substantially less than other AT&T marketing-mix agents such as advertising and direct marketing ($17 versus an average $77). PR’s thrifty attributes stem primarily from earned media.
Both marketing and PR play substantive roles in accomplishing corporate goals and objectives. Savvy leaders should learn – and appropriately integrate – marketing and PR into their corporate strategies to better achieve organizational success.

Blog at WordPress.com.

Up ↑